This campaign showcases seventeen brief videos promoting various schools within The New School, such as Parsons School of Design, Eugene Lang College of Liberal Arts, Mannes School of Music, The School of Jazz and Contemporary Music, The New School for Social Research, and the Schools of Public Engagement.

These videos highlight the university's community, including faculty, students, and alumni, and their innovative research and contributions. The content of these videos addresses pressing contemporary issues such as mental health, environmental concerns, representation, identity, economic prospects, capitalism, democracy, self-expression, AI and new technologies, as well as migration and humanitarian rights.

The videos aim to captivate the audience and prompt them to explore further by directing them to seventeen dedicated marketing landing pages. These landing pages offer extensive written and video content for a deeper dive into the topics discussed. Additionally, the campaign includes a range of digital banner ads and large-scale posters to be displayed across the university campus

.For more information, visit newschool.edu/learn-something-new.